Adaptions: conversion of varying repetitions! formats + content + languages

Adaptions are my main occupation!

The propably simplest form of an adaption in pre-press
is adapting layouts to various sizes and formats as it is needed when
advertizing your product in different size magazines and newspapers.





Content adaptions are the daily bussines with the final artwork of packagings.
Usually varying content is offered in one uniform packaging size.
From sweets-, food-, cleaners-, cigar- or clothes-packagings to what You can imagine.

A catalogue consists of numerous adapted pages as well.
1997 and 1998 i have set in London for the Springer&Jacoby sister e-fact ltd.
the T-Versand catalogue of the Deutsche Telekom (200/220 pages).





I always adapt from my new master-file - even if you supply files for each layout.
This is the only way to exclude mistakes and to get really consistent results

Language adaptions are one of the few advantages of globalization to me.

It can be quite surprizing how long or short lines and paragraphs of text can get
in different languages allthough they are supposed to express the same information.





A uniform optical impression with various contents was the task with the
adaptions of the program- and frequency-flyers for the Deutsche Welle DW-RADIO.
I adapted 14 different languages and contents to one style for the factor design ag Hamburg - San Francisco.





Next to types and paths I work with pixels as well.


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